Thirteen Problems with Book Promos on Social Media

Social Media Promo No-Nos

The Fundamental Equation for Book Promos

Do you exasperate potential readers with any of the following thirteen no-nos? Remember this equation:

  • exasperated readers = fewer sales.

As an admin of several book promotion groups, and also someone who displays ads in those and other groups, I’ve noticed several practices that may annoy prospective readers.

Here are a few of them. Since thirteen is considered an unlucky number by many people, I decided to include thirteen no-nos.

Note: Sample links have an extra space inserted after their double slashes (//) so that they don’t work.

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Friend Me First, Sell Your Soul Later: A Writer’s Nemesis

You dangle your book in the water, and the sharks circle.

Keith Landry Is Back

And he has decided to poke fun at the writer’s nemesis: “book promotion specialists.” Let’s see what he has to say about these unrelenting and exasperating marketers.

One Mission

Wide-eyed, mouth-watering, and riding high on delusion, I had one mission: sell books, get rich, and become famous. Maybe not Oprah-level famous, but famous enough that people stopped pretending not to see my book table at markets.

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